Our Values

In 1970 when Richard Branson started in business, he put together a set of principles to define what Virgin should be all about.

At Virgin Limited Edition, we believe these brand values are intrinsic to our goals and do whatever we can to bring these to life and deliver on our promises. Caring for our guests, providing the very best friendly service, going the extra mile when it comes to those all important extra touches, listening to our guests and offering much more than just a place to rest your head.

Virgin Limited Edition is also committed to sustainable development and operating responsibly. To achieve this we've outlined a number of key areas that we continuously monitor across our collection:

• Our involvement within the local community
• Respect for the environment
• Our supply chains & commitment to fair trade
• Ensuring ethical dealings with employees / customers

We know that some changes can be made immediately and others may take some time. There's a long way to go, but we're dedicated to making a difference, in all aspects of our business.